Local search has the potential to be a powerful customer acquisition tool, so why do so many get it so wrong? Written by Kaye Neylon There’s a Mobile Movement Happening! A recent study found that 43% of all Google searches have local intent, which is great news if you are an SEO Agency in Manchester… Read more »
We show you some (surprisingly) often overlooked factors which can affect the success of your PPC campaigns and how to improve them. Written by Kaye Neylon When planning your PPC campaign, it’s important to look at how external factors (even those you may not associate with PPC) can effect its optimisation and success. The Weather… Read more »
Execution and innovation, just two of the winning methods that may win one lucky brand ‘Digital Brand of the Year’ Written by Kaye Neylon As the digital marketing agency that likes to help brands thrive in their digital habitat, we’ve been investigating which brand should be granted the Rev Award. Rev will crown one brand… Read more »
Here’s eight digital marketing stats we saw last week and our predictions for the week ahead Written by Kaye Neylon What’s covered in the stats? Stats include mobile, social media, interactive and outdoor advertising, email marketing, and general online customer service that we think is or could be of use to you! 1. Mobile consumers… Read more »
Everything you need to know about the coolest smartphone on the block Written by Kaye Neylon It was one of the most highly anticipated launches of 2013, and Samsung did not disappoint. From pre-launch teasing in Times Square NYC to supposed leaked images all over the internet, Samsung have surpassed themselves when it comes to… Read more »
Will celebrity brand endorsers replace marketers? Written by Kaye Neylon Recently there has been a surge of celebrities being given a generous promotion when it comes to branding roles but shouldn’t we (marketers) be asking if they can bring more to a business than just a platform and could they really replace brand marketers? Jungle… Read more »
Can offering internships create life-long brand ambassadors? Written by Kaye Neylon As I was meandering through the Jungle daily Twitterfeed this morning, I noticed one particular tweet that posed the thought on which this article has been based… “Internships create brand ambassadors for your company” (tweet by CERN’s @Recruiter_Two). Given the UK employment’s current state,… Read more »
Positioning, Passion, Paid Media and Perseverance. Written by Kaye Neylon These are the four P’s of Content Marketing and here’s how to utilise them within your digital strategy. Gone are the days of content marketing only being regarded as useful for those within the B2B sector, content marketing is now used effectively to other consumer… Read more »
2013 and it’s a brand new shiny new year. A great opportunity has arrived at your feet, so pause and take a look at how your digital offering has evolved over the last 12 months and what opportunities are ahead for your business 2013. Written by Kaye Neylon As a famous proverb says, “To see… Read more »
If you have noticed more and more daily newspapers being unleashed on Twitter and other social media sites you might be wondering what they are all about and whether you can utilise them in your marketing efforts. One such marketing tool is paper.li. This Swiss application has been growing in popularity with Twitter users in… Read more »
